SEO Content Audit & Strategy
Complete Content Performance Analysis and Strategy
Comprehensive content analysis and actionable recommendations
Focused on driving commercial growth, not just clicks
Clear pathway and prioritised roadmap

Pricing
POPULAR
SEO Content Audit & Strategy
INCLUDED deck and Loom video by expert
Full site-wide content audit by an experienced content strategist (not just automated reports)
Performance analysis of every key page – traffic, engagement, conversions, query counting and more
Gap analysis to uncover missing topics, keywords & funnel stages
Alignment of content with ideal customer profiles (ICPs) and buyer journey stages
Competitive benchmarking of content strengths, weaknesses & opportunities
Keyword targeting, topical authority & content structure insights
Strategic content roadmap to drive measurable growth
GEO analysis and AI-readiness audit & recommendations included
Recorded walkthrough explaining key findings and recommendations
ONLY
£3,500
2-3 weeks
How it works
Share your content objectives
Provide access to your GA4 and Google Search Console accounts. Tell us about your target audience, business goals, and content challenges. We’ll review your existing content assets and gather the information needed to create your customised audit.

In-depth content analysis
Our content specialists conduct a comprehensive analysis of your entire website, examining performance metrics, engagement indicators, content gaps, keyword targeting, competition positioning, and alignment with your ideal customer profiles.

Receive your actionable content strategy
Within 2-3 weeks, you’ll receive a detailed content audit report with a full content strategy, content mapping to your customer journey, and expert guidance on implementation. Includes a recorded walkthrough to explain findings by one of our content strategists.


Why Choose Our Content Audit
Comprehensive Performance Analysis
We evaluate every piece of content across your site, identifying top performers, underperforming assets, and opportunities for optimisation based on traffic, engagement, and conversions.
Content Gap Analysis
Our specialists identify critical topics and keywords your website is missing compared to competitors, creating opportunities to capture valuable search traffic and better serve your audience’s information needs.
ICP & Funnel Mapping
We align your content with specific customer personas and buying stages, ensuring you have the right content to nurture prospects from awareness through consideration to decision.
Competitor Content Benchmarking
Gain valuable insights into your competitors’ content strategies, identifying their strengths, weaknesses, and opportunities you can leverage to differentiate your approach.
Data-Driven Recommendations
Receive prioritised, actionable recommendations based on real performance data, not guesswork, with clear explanations of potential impact and implementation guidance.
Who We Help
Content teams
struggling to demonstrate ROI on content investments
Marketing directors
looking to align content strategy with business objectives
Agencies
needing high quality white label support
Companies
targeting new audience segments or markets
Businesses
experiencing declining content engagement or conversion rates
If you have an extensive content library but aren’t seeing the organic traffic and conversions you expect, our Content Audit provides the data-driven insights and strategic direction you need.

CASE STUDIES
None of our work is there for the sake of it. From content creation, to social media strategy – everything is geared towards capturing clicks that truly matter, for you or your clients. See how we’ve done just that.
Frequently Asked Questions
What access do you need?
We require access to your Google Analytics 4 and Google Search Console accounts to perform a comprehensive analysis. All access is handled securely and confidentially.
What does the content audit include?
A detailed content inventory, performance analysis of existing content, gap analysis compared to competitors and search demand, content-to-funnel mapping, and prioritised recommendations with implementation guidance.
How do you identify our Ideal Customer Profiles?
You can either share existing ICPs with us or we can analyse your existing customer data to identify patterns. We then map content to these personas and their specific journey stages.
How often should we conduct a content audit?
We recommend a comprehensive audit annually, with quarterly reviews of key metrics to adjust your content strategy as needed. Regular audits ensure your content remains relevant as markets, algorithms, and audience needs evolve.
Do you create the content yourselves?
This service is an audit and the creation of a content strategy – but we do offer content creation services. We can write blog posts, social media posts & we even edit video content.